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Model Hailey Baldwin celebrated the opening of MAGNUM New York, the first U.S. storefront for MAGNUM Ice Cream. To kick off the celebration Hailey created a custom MAGNUM Ice Cream bar hand-dipped in Belgian chocolate and topped with cornflowers, chocolate-covered sunflower seeds and chocolate cookie crumbles.
Globally, MAGNUM has launched storefronts in more than 30 countries and 22 cities including Florence, Manila, Cape Town, Karachi, Sydney, Singapore, Venice and Amsterdam.
MAGNUM New York is located at 134 Prince Street in SoHo and will be open through the summer.
Media Contacts:
Jennifer Davis
312-729-4248
jdavis@golin.com
Alex Demers
312-607-1680
ademers@golin.com
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